Trampoline Park
Indoor trampoline park franchise or independent in your town
Indoor trampoline park franchise or independent in your town.
Running a trampoline park involves daily operations like managing bookings, overseeing staff, maintaining the facility, and ensuring customer safety. You’ll need to handle customer service, manage the scheduling of sessions, and maintain hygiene standards. Regularly engaging with the community through social media and local events is essential for attracting and retaining customers.
The post-pandemic era is witnessing a surge in demand for active leisure activities, particularly those that promote health and social interaction. Families are seeking out fun, engaging activities that keep children active, making trampoline parks an attractive option. Moreover, with the rise of fitness trends, combining fun with exercise is more appealing than ever.
As a founder, you should have a passion for fitness and community engagement, with a strong business acumen and leadership skills. The operational demands are high, requiring around 40-50 hours a week to manage effectively, especially in the first year. Experience in hospitality or leisure operations can be beneficial, along with an understanding of health and safety regulations.
In 12-24 months, you could expect to see revenues between £150,000 and £300,000, depending on your location and marketing efforts. With the right strategies, profit margins could improve as you establish a loyal customer base and explore additional revenue streams like birthday parties and events.
- Operations
- Marketing
£10–£15 per slot
Gross margins can range from 40-60%, depending on operational efficiency and customer volume.
With increased focus on health and wellness, trampoline parks cater to families seeking active entertainment. The UK leisure market is recovering post-COVID, with families eager to re-engage in social activities, making this a prime time for investment.
Families with children aged 5-15 are the primary customers, seeking fun and active ways to spend time together. Additionally, young adults and fitness enthusiasts are drawn to trampoline parks for a unique workout experience.
The UK leisure sector is booming, with the trampoline park industry valued at over £100 million. There are approximately 80 trampoline parks across the UK, indicating a growing market with plenty of opportunities for new entrants.
Revenue & pricing
Revenue primarily comes from ticket sales, priced between £10-£15 per hour. Additional income can be generated through birthday parties, corporate events, and merchandise sales.
- Standard entry: £12 for 1 hour
- Group booking (10+): £10 per person
- Birthday party package: £200 for up to 10 kids
- School holiday special: £15 for 2 hours
Costs
- Warehouse unit lease£2,000
- Modular trampoline kit£5,000
- Staff training£1,000
- Marketing launch£1,000
- Insurance and licenses£2,000
- Staff wages£4,000
- Utilities and maintenance£1,500
- Marketing and advertising£500
- Insurance£300
First steps
- 1Find warehouse unit
- 2Buy modular kit
- 3Hire trained staff
Your first 90 days
- Secure a warehouse unit and sign lease agreement.
- Order the modular trampoline kit and schedule delivery.
- Hire and train initial staff members.
- Develop a marketing plan and establish social media presence.
- Launch a pre-opening campaign to generate buzz.
- Completion of trampoline installation and safety inspections.
- Hold a soft launch event to test operations and gather feedback.
- Official opening with promotional offers.
- Evaluate initial customer feedback and adjust operations as needed.
- Establish partnerships with local schools and community groups.
How to get customers
Social Media
Create engaging content on platforms like Instagram and Facebook, running targeted ads.
Local Partnerships
Collaborate with schools for group bookings and events.
Community Events
Host open days or community events to attract local families.
Email Marketing
Collect emails during bookings to send targeted promotions and newsletters.
Tools you'll actually use
| Tool | Cost | Why |
|---|---|---|
| Tide | £0 | For easy business banking without monthly fees. |
| Xero | £30/month | For accounting and invoicing management. |
| Stripe | 1.4% + 20p per transaction | To handle online payments securely. |
| GoCardless | 1% per transaction | For direct debit payments management. |
| Notion | £8/month | For project management and team collaboration. |
Common mistakes to avoid
- Underestimating the importance of safety regulations and compliance.
- Failing to effectively market to the local community.
- Ignoring customer feedback and not adapting services accordingly.
- Not having a clear financial plan or cash flow forecast.
- Overlooking the need for staff training and development.
How to scale this
- 1Start with one location to refine operations and customer engagement.
- 2Explore franchising opportunities once the model is proven.
- 3Consider adding additional activities like a ninja course or climbing wall.
- 4Develop a membership programme to ensure recurring revenue.
Risks & mitigations
High initial investment with uncertain returns.
Conduct thorough market research and financial forecasting.
Seasonal fluctuations in customer numbers.
Implement off-peak pricing and special promotions.
Increased competition from new entrants.
Focus on superior customer service and unique offerings.
Potential injuries leading to liability issues.
Implement stringent safety protocols and insurance coverage.
UK legal & compliance
- Register your business with HMRC for tax purposes and compliance.
- Obtain public liability insurance to cover potential accidents.
- Ensure all staff are trained in health and safety regulations.
- Comply with GDPR by managing customer data securely and transparently.
FAQ
What are the legal requirements to open a trampoline park?
You need to register your business, obtain necessary licenses, and comply with health and safety regulations.
How many staff do I need to start?
Initially, you may need 5-10 staff members for operations, depending on size.
Can I start this business part-time?
It's challenging; full-time commitment is recommended to establish operations.
What insurance do I need?
Public liability insurance is essential, along with employer's liability if hiring staff.
How can I attract customers?
Utilise social media, local partnerships, and community events to build awareness.
Written and maintained by
Business Pathfinder Editorial TeamEditorial research and publishing team
The Business Pathfinder Editorial Team researches and maintains practical guides for UK founders.
Guides are reviewed against relevant primary sources where practical. Financial, legal and tax content is general information, not personal advice.
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